The Chinese Geely plays the electric angle with the line “Geometry” and the new electric vehicle
Ascending Chinese automaker Zhejiang Geely Holding Group, better known as Geely, announced a new range of vehicles under the new brand “Geometry” and the new range includes an all-electric model, the Geometry A, which is close to production.
Geely has announced that the Model “A” will be joined by ten more electric vehicles by 2025, and there is little reason to doubt that will happen. Geely says they already have 27,000 pre-orders for the new EV, a sleek sedan that looks a lot like the Tesla Model 3.
While Geely is not a household name in the United States, it could be soon. The brand has been busy buying and investing in a lot of nameplates and owns both Lotus and Volvo, as well as the old performance arm of Volvo. The polar star, which is now a high-end electric vehicle incubator.
The company also has a 50% of the capital of the manufacturer of miniature cars / VE Smart, the Daimler group owning the other half. In 2018, Geely’s management declared their intention was to convert to the production of only “new energy” vehicles in the near future. In China, electric and hybrid vehicles are often referred to as “new energy” cars instead of electric vehicles or “electric cars”.
Geometry A, despite the somewhat wacky name that clearly echoes Tesla’s naming convention, first broken cover as GE11 and is a sleek four-door sedan focused more on people’s comfort than the 0-60 times low setting (which should be around the middle of 8 seconds). Geely says the car will be available in six variants in total across two lineup versions, all powered by a single engine producing just over 160 horsepower.
Battery options include 52 kWh and 62 kWh packs, offering claimed ranges of 254 and 310 miles on the NEDC cycle, which should come close to the EPA’s range estimator and eventual EU wide WLTP range gauge.
Photos of the GE11 / Geometry A indicate that the car will have a prominent center display like the Tesla Model 3, but also a small second display in the area where a traditional speedometer is usually located. A head-up display is also on the menu. Other features include a wide range of technical aids, including pedestrian detection with automatic braking, collision warning systems and more. It is said that high-resolution cameras and radars connected to a system for detecting moving objects give Level 2 autonomous functions, including lane keeping and lane change assistance.
At Chinese market prices of $ 31,250 and $ 37,200 respectively for the two range options, the car is clearly targeting the popular Tesla Model 3, which is a very good seller in China. Indeed, Tesla has announced its most basic (and the cheapest) the Model 3 version will go on sale in China the same day, Geely announced the Geometry line. Telsa is also building a factory in China to produce the Model 3 in the country and avoid tariffs. Currently, all Tesla models are imported.
Geely’s announcement is expected to give automakers around the world a break. Despite the fact that the automotive markets are currently in decline in China, Geely clearly has a long-term view of the “new energy” electric vehicle market. Their success in turning around Volvo’s fortunes says they are looking far beyond their borders, and American automakers would do well to recall the sudden rise of automakers from another Asian country, Japan, who were initially dismissed as making inferior cars and unattractive.
It’s unclear if and how Geely EVs will ever arrive in the United States, given the current administration’s protective stance and price penchant, but Geely clearly has global ambitions and says the majority of Geometry A pre-orders come from outside of China, including EU countries. Outside of Tesla, GM appears to be the only US automaker with a viable EV at present, the Chevrolet Bolt, along with other players who are expected to join the EV party in the near future.
Geely’s less than $ 40,000 A-geometry set to provide even more impetus to take U.S. EV efforts to the next level, as more drivers around the world begin to better understand the benefits (and the general enjoyment) of driving cars that don’t require gasoline.